Top media and influencers attend the Summer Fancy Food Show every year, and we have numerous tools to help you get you in front of them.

Pre-Show:

• Create your Press Kit. The smaller and more concise, the better – postcards are great! Be sure to include your booth number, contact information during and after the Show (email and phone), website, and social media.
• (Opens in a new window)Submit your product information form(Opens in a new window). Give the PR and Trends teams a leg up on scouting the show. Note: Submission does not guarantee press coverage or inclusion in trends roundups. Please do this ASAP so that the teams can properly review your information.

At the Show:
Visit your WAP PR Team (Jennifer Lea Cohan, Katie Conway, and Tanya Henry) at the Press Office and take advantage of the following opportunities:

• Bulletin Board: Post information about press events, interview opportunities, book signings, cooking demonstrations.
• Connect with the PR Team! Missed having a 5-minute meeting? No worries – please say hello to us. Time permitting, we can sit down and talk about what you are featuring.

Product Samples: No product samples are permitted in the press office with your press materials. However, you may bring the PR Team (only) samples during the 5 minute meetings, to acquaint the team with what you are showcasing.

For any questions, please contact Jennifer Lea Cohan at support@wap.com.